How anyone can get their brand into the media
We write a lot about relationships here. You know the kind, the one between PR...
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The power of an introduction
Your little black book may be full but it is nothing without the relationships inside....
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Answer your email! It could be good for business
Instagram, Twitter, Facebook, email, Skype, SMS and phone - if you can't get hold of...
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When clients (& management) get in the way of good PR
||Blogging, Freelance writing, Internet, Journalists, PR Professionals, Press Releases, Relationships, social media
There is nothing a journo loathes more than an irrelevant blanket press release. Though the...
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You don’t own me
If relationships were easy we'd all be in one. Sixty six percent of surveyed journalists...
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What PR professionals can learn from Qantas
Ah, Qantas, the airline that split a nation. Much has been written in the media...
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Relationships, we all want one
As a travel journalist I live and die by the relationships I have with PR people...
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